Digital On Tap is run by Ian Lockwood, backed-up by a broad network of other digital marketing consultants and practitioners built up over 28 years working in the sector, each with decades of experience.
Ian is an independent digital marketing consultant, trainer and founding director of Boom Online Marketing, a Google Premier Partner agency specialising in digital marketing and web design.
Ian specialises in search engine optimisation, pay per click advertising, Google Analytics and conversion rate optimisation.
He has worked in the web and internet industry since 1998 and founded Boom in 2010, managing a staff of 20 digital marketers and web developers until it was acquired in 2020. Ian now serves as Digital Marketing Director of Vibrant Doors, a £30m-turnover ecommerce retailer.
He has delivered digital marketing workshops and consultancy to thousands of businesses over 25 years, most frequently for East Midlands Chamber/D2N2 Growth Hub, Business Lincolnshire, Business Growth West Midlands and Leicester & Leicestershire Business Gateway.
Ian has worked with companies and organisations of all sizes, from start-ups to multi-nationals in a wide variety of sectors, whether retail, business to business or public sector.