What Questions Can I Ask?

We’ll try to answer anything on the topic of digital marketing, but our core expertise is:

  • Search engine optimisation
  • Pay per click advertising
  • Google Analytics
  • Conversion rate optimisation
  • Website design & user experience

We’re happy answering questions whether you have an ecommerce or lead generation website, whether you work in a B2C or B2B market and whether you’re a one-person business or working in a multi-national.

Example Questions & Requests

  • How do I tell whether my SEO agency is actually doing anything useful?
  • Should I use Performance Max or standard Search campaigns?
  • How can I track phone calls or form submissions properly in Google Analytics?
  • My website looks good but doesn’t generate leads, why not?
  • Where should I focus first: SEO, PPC, or improving the website?
  • Is it worth creating blog content for my business, and if so, what topics should I focus on?
  • What’s a reasonable cost per lead for my industry?
  • What Analytics reports should I be looking at weekly vs monthly?
  • Should I redesign my site or optimise what I already have?
  • How do I know if my marketing problem is traffic or conversion?
  • My competitors all outrank me — what are they doing differently?
  • Should I be running ads on Meta/LinkedIn or just Google?
  • My traffic looks fine, but enquiries are down — how do I diagnose this in GA4?
  • How do I balance SEO content with good user experience?

If these are the kind of questions you want to ask, sign up now!